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The 4-week social media video campaign generated 74 new (qualified) local candidate leads for Nova.

The Client:


Nova is a trusted recruitment agency in the Cayman Islands with a focus on placing Caymanian candidates. Their experienced consultants not only work with candidates in their job search, but also offer career guidance and training to build the skills required for job placement.

The Problem:


Being a new company on the recruitment scene in the Cayman Islands, Nova was looking to generate local awareness (differentiating itself from its sister company, CML), and generate new, qualified, leads.

The Solution:


The result was a video campaign. We produced a creative video that introduced each member of the Nova team while sharing a “fun fact” about each of them. It was key that the Nova staff came across as fun, approachable, but also professional.

The Result:


The 4-week social media video campaign generated 74 new (qualified) local candidate leads for Nova.

Testimonial:


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