Careers / Social Media Coordinator

Social Media Coordinator


George Town, KY
Full-time
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Overview

The Social Media Coordinator will play a pivotal role within the growth team. They will assist with clients’ business goals alongside the Head of Social and Campaign Managers to enhance our clients and our own brand visibility, OKR, KPIs and engagement across various social media platforms.

Responsibilities:

  • Social Media Management: Help manage social media management across all platforms, including Facebook, Instagram, Twitter, Threads, TikTok, LinkedIn, and YouTube.

  • Copywriting: Help with copywriting for each client in line with the brand guidelines to create engaging, high-converting content that aligns with the brand and business objectives.

  • Trend Monitoring: Stay up-to-date with social media trends, best practices, and emerging technologies to continuously improve our social media presence and drive results.

  • Community Management: Monitor customer feedback, respond to inquiries, and engage with our online community in a timely and professional manner.

  • Content Ideas: Develop engaging social media content for clients alongside the Head of Social to deliver results for clients 

  • Marketing Campaigns: Help execute and plan upcoming social campaigns 

  • Customer Feedback: Monitor customer feedback and sentiment on social media platforms, and relay relevant insights to the account managers for improvement.

Requirements:

  • 1-2 years of experience in social media marketing.

  • Copywriting 

  • Enjoys the world of social and keeps up-to-date regularly on the latest trends.

  • Strong understanding of social media platforms, including Facebook, Instagram, Twitter, Threads, TikTok, LinkedIn, and YouTube.

  • Forward-thinking on how campaigns will be planned 6 months ahead.

  • Excellent written and verbal communication skills, with the ability to create compelling content that resonates with specific target audiences.

  • Creative thinking and the ability to think outside the box when developing innovative social media content.

  • Ability to work independently and as part of a team, willing to learn.

  • Experience using social media management tools such as Sprout Social.

  • People person that can go with the flow.

Day-to-Day Duties:

  • Scheduling all approved content: Schedule all content (including stories) on Sprout Social on behalf of clients in a timely manner and make sure all appropriate handles are tagged.

  • Community management on all social media channels to engage and help customers on behalf of clients. When needed, forward concerns or unquestionable questions to the Head of Social to pass on to the client.

  • Social personas: Understand and study social personas for each client and align content production with client-specific Key Performance Indicators (KPIs)

  • Ad-hoc content. To help the Head of Social with ad-hoc clients’ demands and last-minute content and execute the brief within a timely manner.

  • Assisting with Content Calendars: Help with content calendars and annual strategies that result in happy clients and growing revenue. 

  • Trend Monitoring: Managing platforms to see what trending content can be.

  • Competition Monitoring: Making sure our client’s competitors are monitored to see what the market is doing

What’s in it for you?


Flexible hours
Location independence
Social events & activities
Fair salaries
Career development
Challenging & fulfilling projects